Multi-Millionaire CEO Set To Inspire 1,000’s Of Black Women Entrepreneurs At The 2024 Sistahs In Business Expo Tour

The Sistahs in Business Expo (SIB Expo) is thrilled to announce Jesseca “Judy” Dupart, renowned entrepreneur and visionary behind the multi-million dollar brand Kaleidoscope Hair Products, as the Keynote Speaker for its 2024 Sistahs in Business Expo Tour. Celebrating its seventh year, the SIB Expo continues to serve as the ultimate destination for celebrating entrepreneurial prowess among women of color.

This year, the tour’s theme is “The Year of Collaboration” and includes two stops: the Northeast Expo & Pitch Competition in Newark, NJ on April 20th, and the Southeast Expo & Pitch Competition in Decatur, GA on September 7th.

Under the theme of empowerment and growth, each stop of the SIB Expo 2024 Tour will showcase over 75 diverse vendors across industries, offering unparalleled networking opportunities, live entertainment, giveaways, and more. The expo will also feature the Signature SuperPower Panel, comprising highly successful women in business, designed to inspire and educate attendees.

Adding to the excitement is the annual pitch competition at each expo, where entrepreneurs compete for a grand prize of $5,000, aimed at supporting and elevating the next generation of Black women-owned businesses.

A testament to its impact and legacy, the SIB Expo is excited to add Jesseca “Judy” Dupart to its long list of influential speakers who have graced their stage in the past, including Vivica A. Fox, MC Lyte, Cynthia Bailey, Yandy Smith-Harris, Bevy Smith, Kim Fields, and many others.

Jesseca “Judy” Dupart, the epitome of success and innovation, is set to bring her wealth of experience and insights to the SIB Expo. As the founder and CEO of Kaleidoscope Hair Products, Dupart has transformed her passion into a global empire, exemplifying the power of perseverance, creativity, and strategic acumen.

Since its inception in 2018 in Newark, NJ, the SIB Expo has become an annual celebration, championing the spirit and achievements of sistahs in business. As a family-friendly event, it welcomes men, women, and children, embodying the ethos of community and support.

Attendee tickets are now available for the 2024 Sistahs in Business Expo Tour. Entrepreneurial women of color are also encouraged to apply as vendors or to participate in the pitch competition for the chance to win a $1,000, $2500, or $5,000 grant for their business.

Event Details:

Northeast Sistahs in Business Expo & Pitch Competition
Date: Saturday, April 20th, 2024
Time: 10am to 6pm
Location: Newark Airport Marriott, Newark, NJ

Southeast Sistahs in Business Expo & Pitch Competition
Date: Saturday, September 7th, 2024
Time: 10am to 6pm
Location: H.F. Shepherd Multiplex, Decatur, GA

The Sistahs in Business Expo, Founded by Aisha Taylor Issah, is the country’s only multi-city small business expo and community created specifically to celebrate and educate entrepreneurial women of color. With a mission to provide a platform for networking, marketing, and growth, the SIB Expo has become a cornerstone event for business owners, aspiring entrepreneurs, and the wider community, fostering an environment of support, learning, and collaboration.

For more information on ticket purchases, vendor applications, sponsorship opportunities, media passes, or the pitch competition, please visit

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