Hair & Skin Care - Native Black box

Meet Yve-Car Momperousse and Stéphane Jean-Baptiste, a couple from Haiti behind the eco-friendly beauty brand Kreyol Essence who secured a $400,000 deal with Kevin O’Leary on Shark Tank. In just three years, the investment not only helped increase their sales by 50% but also got them out of a $300,000 debt.

In 2020, the married couple appeared on Shark Tank to pitch their brand Kreyol Essence, which sells natural products infused with pure Haitian Black Castor oil known for promoting healthy skin, hair growth, and more. The duo shared how they successfully raked in $1 million in 2018 but faced hurdles after losing their biggest buyer and accumulating $300,000 in debt, according to AfroTech.

Momperousse and Jean-Baptiste were seeking $400,000 for 10% of Kreyol Essence. After intense negotiations, they agreed to Kevin O’Leary’s offer of $400,000 for 5% equity and 25 cents in perpetuity.

The investment deal had an immediate impact, driving a significant 50% increase in Kreyol Essence’s sales. Their products gained widespread popularity, now available in major retailers like Ulta, Amazon, JCPenney, and Sprouts Farmers Market.

But the story doesn’t revolve solely around profits. They made a promise that every purchase from their brand would make a positive global impact. Kreyol Essence is on a mission to create sustainable jobs, protect the environment, and empower women. In fact, 90% of their team comprises women.

Moreover, after just 3 years since their Shark Tank appearance, their business reportedly skyrocketed by a staggering 529%. Kreyol Essence made it to No. 44 on the list of Inc. Magazine‘s “Regionals 2023: Southeast” featuring 200 companies making an outsized impact in the Southeast.

Learn more about Kreyol Essence via its official website at KreyolEssence.com

More than a century later, A’Lelia Bundles, the great-great-granddaughter of Madam C.J. Walker, has launched a new line of Black hair care products to honor her grandmother’s legacy. The brand, called Madam by Madam C.J. Walker, is already available in over 3,000 Walmart stores and online.

In the 1900s, Madam C.J. Walker built a haircare empire that made her the first-ever Black millionaire in American history. She created her breakthrough product called Wonderful Hair Grower, which was made explicitly for Black women with natural hair. Since then, it has become a benchmark for textured hair care. It was also the inspiration for the creation of Madam by Madam C.J. Walker which is made for the new generation.

Bundles, who also authored Walker’s biography entitled On Her Own Ground, now serves as the brand historian for Madam by Madam C.J. Walker. She is the one responsible for ensuring that every aspect of the brand reflects the quality and values that the original Madam C.J. Walker products embody.

“I think she’d be pleased that some of the ideas she thought worked more than 100 years ago can still be applied today and have been taken to a new level,” Bundles told Byrdie. “[She believed in] having a great product, using high-quality ingredients, marketing your product, and having a strong team. That’s the DNA of this line.”

Madam by Madam C.J. Walker, which is distributed by Sundial Brands, focuses on the “Scalp to Strand System” that aims to strengthen textured hair from the root and bring confidence in hair styling. It currently offers 11 products including scalp serums, shampoos, conditioners, and curl creams.

Learn more about the brand at its official website at MadamByMCJW.com

Also, be sure to follow the brand on Instagram @MadamByMCJW

Tag: Hair & Skin Care

Black Couple That Landed $400K Deal On ‘Shark Tank’ Celebrate 500% Growth Three Years Later

Great-Granddaughter Of First Black Millionaire Madam C.J. Walker Celebrates 100 Years With Brand Relaunch

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